The New, Old Entertainment Essay -- Computers Technology Essays

The New, Old Entertainment Imagine a world where no one goes outside for a neighborhood soccer game, computer games are the closest thing to activity and the only social interaction comes in the form of online gaming. Now, think to your self is this actually a far fetched idea? The sad reality is that to thousands of what researchers from the Center for Disease Control call â€Å"tweens†, this is their daily life: go to school, do homework and jump on the computer or various other gaming systems. In modern America children seldom go outside to simply enjoy the pleasures of physical activities. The Center for Disease Control noticed this very problem and brought it to Congress in order to help get funding to prevent obesity which is becoming an epidemic. It is from this that the â€Å"Verb† campaign began in June of 2002. The Verb advertising campaign draws children in by appealing to their senses of Ethos, Logos, and Pathos; moreover, the advertisement successfully demonstrates to their audience that physical are worthwhile Furthermore, since this advertisement campaign was brought about through Congress, it contains valid evidence and support for its arguments. The Center for Disease Control used many tests to see what youth are actually interested in. Knowing these children better than nearly any other researchers allowed them to pull on the heart strings of America’s youth, and encourage a change in activity levels. The audiences within these advertisements are youth somewhere in between the years of nine and thirteen. Yet, they are not the sole targets, so are there mothers encouraging them to motivate their youth. The purpose as written within this article is to encourage youth to â€Å"Just get out there. Anytime. Anywhere†. Another... ...he emotional appeals making the intended audience desire to participate in any sort of activity. The credibility of this ad makes us know that the activities can not harm us. The logic reminds us how important it is to workout and be involved with the sports of any caliber. The pathos makes us feel the desire to participate to be out there and to be one of the thousands who are having fun. So now all everyone must do is to keep in mind that video games are fun but there is a great big world out there and it wouldn’t hurt anything to go and enjoy it. The commercials with children all playing inside should not be a reality, rather it should be the fantasy. Hopefully, the children of tomorrow will once again be seen playing soccer until their Mother’s flash the front porch for them to come in, and the video games of today will be pushed to the backs of their closets.